Ethics and ethical practice have never been so important for the construction industry and it's associated professions. No wonder he looks confused. He's about to take the RICS APC when he can expect to be questioned on the RICS Code of Conduct five principles;
Act with integrity. Be honest and straightforward in all that you do. ...
Always provide a high standard of service. ...
Act in a way that promotes trust in the profession. ...
Treat others with respect. ...
Take responsibility
Attributes that have been clearly lacking recently in the RICS corridors of power.
That's right, it's in the hands of the members.
I think that this values have to be putting in practice every single day in our profession. Unfortunately, nowadays, is more common to see some construction companies that forget this. So is in our hands do the difference and be an upright professionals.